Your First SaaS in 90 Days

SaaS sounds intimidating until you realize it's just solving one annoying problem with software. This week: how to identify a winning SaaS idea and ship your MVP before you overthink it into oblivion.

Tool of the Week

Bubble.io — Build functional web apps without code. Drag-and-drop interface, built-in database, user authentication included. Perfect for testing SaaS ideas before hiring developers.

Book Suggestion

"The SaaS Playbook" by Rob Walling — A step-by-step guide from the founder of TinySeed. Key takeaway: Focus on a narrow niche with painful problems, charge from day one, and grow through word-of-mouth before scaling ads.

Marketing Strategy / Tactic

Launch on micro-communities first — Skip Product Hunt on day one. Go smaller.

• Find 3-5 niche Slack groups, Discord servers, or subreddits where your target users hang out

• Share your product genuinely (not spammy)—ask for feedback, offer lifetime deals for early adopters

• Get 10-20 paying users who'll give you testimonials and feature requests

Business Opportunity of the Week

Vertical CRMs for trades — General CRMs (HubSpot, Salesforce) are overkill for plumbers, electricians, landscapers. Build a simple CRM tailored to one trade: job tracking, customer follow-ups, invoice reminders. Charge $30-$50/month. Market it via Facebook groups and local trade associations.

Your first SaaS doesn't need to be revolutionary—just useful to 100 people. Start small, iterate fast.

— Basat

P.S. Stuck on pricing? Reply with your idea and I'll tell you what to charge.